ICAN London Blue Velvet Bleach

Achieve bold, beautiful blonde results with ICAN London Blue Velvet Bleach – a premium-quality lightening powder designed for professional and at-home use. Formulated with blue pigments to help neutralize unwanted yellow and brassy tones, this bleach delivers even, controlled lift up to 7 levels while maintaining hair integrity. Its velvety smooth texture ensures easy mixing and application, minimizing irritation and dryness. Perfect for full bleaching, highlights, balayage, or color corrections. Key Features:

• Lifts up to 7 levels with precision
• Blue-based formula neutralizes yellow/orange undertones
• Smooth, dust-free powder for easy mixing
• Less damage and breakage with conditioning agents

Ideal for all hair types and professional techniques How to Use: Mix with ICAN London Cream Developer in a non-metallic bowl to desired consistency. Apply evenly and monitor development time based on desired level of lift. Rinse thoroughly and follow with a deep conditioner. For professional use only. Always perform a strand test before full application.